Whether you're starting a fashion line or need advice on establishing and producing it, Sandra Artalejo offers years of experience in fashion apparel and accessories. She has taken lines from initial illustrations through product development and has worked with buying and technical teams throughout the development process.
She has taken her marketing and merchandising skills to Europe, New York and Los Angeles to research and prepare for developing trends.
She not only can design fashions and produce sketches, but also can produce the specs for product development, as well as communicate with overseas and local vendors and suppliers. She can streamline the review process and ensure that lab dips, trims and fabric details meet quality standards throughout the approval process.
Artalejo also has participated in fit sessions and in conceptual development of product lines in order to create and deliver effective, cohesive product presentations. She has produced design sketches and made seasonal presentations of product designs and has created style boards.
Her specialty is conceiving new concepts that reveal the passion and creativity behind fashion in ways that reach consumers collectively and individually.
She can help inspire your fashion team to reach for new ideas and concepts.
Artalejo also develops projects on a contract basis. Her previous lines include lingerie, fashions for young Latina women, children's wear, work wear, western wear, contemporary women's wear, jewelry, handbags, hair accessories and table top, bed, bath and window treatments.
She also has taught courses in fashion illustration, textiles, portfolio and fashion show production.
She also has produced the artwork for the JCPenney Hispanic Model Search.
Her work has been recognized with a LULAC Hispanic Entrepreneur National Award; Hispanic Designer of the Year Catwalk Award (Dallas); Rising Star, Hispanic Designer Gala (Washington, D.C.); a First Place Graphics Award by Texas Presswomen; and a First Place Graphics Award by National Presswomen.
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